When it comes
to jewellery stores, they’re all pretty much the same – gilded and polished;
yet boring. Thinking differently, one particular jewellery brand from Thrissur,
Kerala known as Chemmanur International has inaugurated a trailer based mobile
jewellery store. The store, christened Parrakum Jewellery (meaning Flying
Jewellery in Malayalam) was inaugurated on 30th June at Kohzikode. The model is
reportedly said to be the first mobile jewellery store in the country. Being a
jewellery store, the trailer features a shade of golden yellow. Read More
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