Forevermark will be in 30 cities in five years: Sachin Jain

With every passing day, De Beers’ premium diamond brand, Forevermark, takes on a new lustre in the Indian market. As a part of its strategic alliance with leading jewellers here, it signed on Khurana Jewellery House and Entice Jewellery recently. The idea, according to managing director Sachin Jain, is to have 200 retail franchises in 30 cities within the next five years. The brand already has 120 jewellers in 18 cities in the bag.   read more